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Exclusive DevOps Lead Generation Programs
How DevOps Marketers Get Their Leads & Pipeline
Experience and Expertise Matter in DevOps Solutions Marketing
DevOps has become critical to the smooth running of IT. The collaboration between the development side and operations means more efficient workflows and drastically reduced software development time, which leads to faster time to market.
This growing popularity has led to a glut of DevOps solutions, all of which are trying to capture eyeballs. You may have built the best DevOps automation product ever, but if you can’t educate the public about why your product is important and the problems it solves, what’s the point?
That’s the exact point you need to call ActualTech Media. We have many years of experience helping companies like yours stand out in the crowded DevOps space. We get this stuff, because we’ve been practitioners ourselves.
Whether it’s something for a CI/CD framework, source control management, Infrastructure as Code offering, or other DevOps topic, ActualTech Media has the expertise and insight to help you turn DevOps lookers into DevOps buyers. Whether it’s a webinar for lead generation, content syndication, whitepaper, ebook, or even a comic book, we know how to get your message through. Give us a try.
How We Help DevOps Marketers Meet Their Goals
Hot-Topic Multi-Vendor Webinars
Join other leading vendors on one of our ready-made, hot-topic technology webinars.
These exclusive online events feature some of the industry’s highest guaranteed lead counts combined with the lowest effective CPLs you’ll find for live webinar leads.
Our Multi-Vendor IT Webinars Feature:
- Fully turnkey, with 400 to 1,200+ guaranteed registrations
- The hottest enterprise technology themes
- The industry's highest live attendance rates
- The opportunity to present back-to-back with the biggest vendors in your space
High-Performance Custom Webinar Programs
At ActualTech Media, we know that regular webinars are a key piece of your quarterly B2B lead generation programs and a fantastic way to educate a fresh audience about your solutions on a regular basis.
We work with you to develop webinar programs that tap into our vast audience and help bring your message to a net-new user base.
Our Custom IT Webinar Programs Feature:
- Minimum lead guarantees of 200+ leads
- Complete, white-glove service: just bring your deck and demo, we handle the reg page, moderation, prizes, and promotion
- Help with topics, titles, abstracts, and presentations
- Exclusive post-webinar reporting and special "hot-lead" reports
- Complimentary on-demand hosting and video files
Direct-Intent Content Syndication Programs
Beef up your top-of-funnel B2B lead generation efforts, build your internal lead database, and get more from your existing content with our content syndication programs.
We deliver hundreds of thousands of targeted leads per year at highly affordable CPLs.
We help over 50 of the largest IT vendors on the planet generate the targeted leads they need to grow their funnels.
Our Content Syndication Programs Offer:
- Advanced targeting capability, including intent, geos, job titles, company sizes, and more
- Account-Based Marketing (ABM) programs
- Multi-touch campaign options for built-in nurturing
- Monthly syndication promotional bundle offers
- Ability to syndicate written content, videos, or on-demand webinars
- Lead reporting and tracking that makes your job a breeze
Ebooks, Comics, Whitepapers, Blogs, Infographics, and More from True Subject-Matter Experts
ActualTech Media’s content development team has helped more than 100 clients, including Hewlett Packard Enterprise, Nutanix, and VMware.
Our low-touch, battle-tested tech content production process gets your content done right the first time: on-message and on-time. No matter what kind of IT content you need, we bring the track record, expertise, process, and beautiful design to ensure you meet your goals.
Expert B2B Content Marketing For:
- Technology marketing and nurture funnels
- Content marketing programs
- Product launches
- Field, partner, and channel programs—plus more!
Trusted by These DevOps Companies
Our DevOps Audience
at a Glance
“Our developer and DevOps audience is comprised of core application developers, DevOps specialists and engineers, directors, and managers from companies of all sizes and industries across North America. They are actively making or influencing new DevOps technology purchases and deployments. If you are a DevOps solution vendor, this is the audience you want to speak to.”
Scott D. Lowe CEO, ActualTech Media
92%
Play a role in the purchase process.
67%
Consume 3+ pieces of vendor content per month.
80%
Support at least 50% remote workers.
Our DevOps Audience Company Sizes
Our DevOps Audience Company Revenue and Job Roles
Cross-Discipline Responsibilities
“ActualTech Media’s DevOps audience members are often responsible for multiple technology areas and practices within their organization. It’s a big reason why we invite a large cross-section of audience members to each webinar we run.”
Danielle Hammond Demand Generation Manager, ActualTech Media
Average Number of Technology "Hats" Audience Members Are Responsible For:
Tech Buyer Feedback One-Sheet
See what kind of purchase decisions our audience has made as a result of attending our webinar events.
DevOps Audience Demographics One-Sheet
Learn more about the makeup of our unique technology buyer audience.
Sample Post-Event 'Hot-Lead' Summary Report
Download a sample of the industry’s hottest post-webinar lead report summary!
Level Up Your DevOps Marketing Skills With These Resources
Along with our highly popular webinars, ActualTech Media has produced numerous Gorilla Guide ebooks on DevOps topics. Here’s a few that you can download yourself and see how effective they are:
A great starting point is this primer on DevOps Foundations.
Integrating CI/CD With Your Database Deployments tackles another key issue in DevOps. It goes over CI/CD basics and finding the right tool to flag database performance problems, which can hamper the entire DevOps pipeline.
The Infrastructure as Code (IaC) revolution is in full swing, and this Gorilla Guide discusses best practices for using IaC, top use cases, maintaining the infrastructure, and more.
Choosing the Right Data Masking Solution for DevOps Data shows you how to secure and manage your sensitive data, and the right way to build a DevOps test data management (TDM) structure.
Upcoming DevOps Webinars for Lead Generation
- 800 guaranteed leads (minimum)
- 6 to 8+ back-to-back presenting vendors
- Higher-level hot technology topics
ActualTech Media’s MegaCast themed tech webinars have been proven to be a leading way by which business and technical decision makers educate themselves on technologies and what’s available to them in the market.
These multi-vendor virtual events offer viewers back-to-back presentations from 6 to 8+ vendors that have a story to tell around the theme of the event.
- 400 guaranteed leads (minimum—150 for vertical events)
- 2 to 6+ back-to-back presenting vendors
- Deeper-level technology topics
The EcoCast is a smaller version of our MegaCast tech webinars and provides a variety of more targeted-focus themes. With 2 to 6+ vendor participants and a minimum of 400 event registrations (150 for highly vertical events), EcoCasts are a perfect way to tell a receptive audience about your product or service.
- 1,200 guaranteed leads (minimum)
- 7 to 12+ back-to-back presenting vendors
- Broader, trending technology topics
Virtual Summits feature up to 12 leading technology companies from a cross-section of concentrations, including cloud computing, enterprise storage, converged and hyperconverged infrastructure, networking, security, data protection, disaster recovery, data, development/DevOps, and more.
With a schedule intended to expose the audience to a broad swath of information, the tech webinar event will consist of presentations from each vendor presenter, as well as keynotes from independent experts, each of whom will share their thoughts, opinions, guidance, and advice with our audience.
- 400 guaranteed leads (minimum)
- 1+ sponsoring vendor(s)
- Broader, trending technology topics
The ActualTech Media Expert Series tech webinar provides clients with the ultimate "set-it-and-forget-it" turnkey experience. We provide expert-level content, give you a sponsorship shout-out, and present a slide to our audience about your solution.
The audience gets a great depth of education across various event topics while you collect leads. No need for you to procure speakers, build presentations, or juggle schedules. We do all the heavy lifting while you focus on your goals!
DevOps Focus Areas
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DevOps -
DevSecOps -
Development -
CI/CD -
and More!
“After the MegaCast we purchased Nutanix for our data center. It made sense for use to embrace a hyperconverged solution due to budget constraints and the ease of deployment. The event provided us with use cases and productivity benefits to convince us it was the way to go.”
“Of all the lead generation vendors we work with, ActualTech Media programs have the best return on investment.”
“As far as "insert cash, receive goods or services" goes, ActualTech Media is among our very best lead gen avenues.”
