Leveraging Cold Email Outreach with RevBoss Founder Eric Boggs

Show Notes

  • Best Practices for cold outreach in B2B (what’s working / what’s not)
  • How to make your messages stand out above the noise
  • Cold outreach approaches/value for GTM teams at newer startups
  • How cold outreach programs can augment/co-exist with your BDR/SDR teams
  • How field marketing teams and partner/alliance marketing teams can leverage cold outreach for generating audiences for in-person, hybrid and virtual events, even in specific geographies that are tight
  • Using cold outreach to drive attendance and registrations for your company’s user conferences 
  • Iterating your messaging with AI to scale your variations 

Reach out to Eric at RevBoss at https://www.revboss.com